We'll be your innovation advisor and partner on the journey of bringing amazing products to the world

A Fantastic product +
a Fantastic story of company
= products worth noticing

We help you figure out both

We use our collective experiences in entrepreneurship, technology architecture, product design & growth strategy, to provide surgical, as-needed help throughout the lifecycle of product innovation

1.

Product Innovation Strategy
What should the next product be - which areas of business present the best opportunity?

2.

Experience Design and Development Support
How can your product delight and surprise customers?

3.

Strategic Messaging and Marketing Strategy
How can you build trust and credibility in the market?

4.

Growth and Acting CMO oversight
Have a CMO by your side for brainstorming, strategy, goal setting & team management

you have interesting challenges to solve

we're just a phonecall away

In the past, we've helped clients answer these types of questions

Product Innovation Strategy

The biggest company in our industry just announced a product that jeopardizes our current product line. We have a 8-month lead-time. What do we do?

We are exploring five different business lines relating to our core product. Which of these should we consider a priority?

We've had a successful game in the market. Should we launch these enhancements as a DLC or package it into a sequel?

What should our Version 1 be? Are we working on too many features or too few to capture the attention of the market?

Experience Design & Development Support

Help us design viral loops and word-of-mouth triggers inside the product to help with organic growth

Could you please do a usability or ergonomics review of our product and recommend changes?

We're thinking of offshore development. What are the risks / benefits, the cost or time estimates to understand? Should we do outsourced or dedicated offshore centers? Could you recommend any vendors?

We need to rethink the overall user experience architecture to simplify the entire flow

Strategic Messaging & Marketing Strategy

What's the core story or key benefits of our product or conference? Which parts do we focus on when we reach out to the press? On our website?

Help us design our crowdfunding campaign to communicate authentically and with credibility, and create strong incentives for backers

We've had a successful product in overseas markets, now launching in the U.S. and need to adjust our message accordingly

Should YouTube be more of a focus for our content strategy, or blogs? How soon before launch do we start on this?

Acting CMO

Help us recruit and start a 14-person content team to run a 10 month content campaign

Help determine the metrics to focus on for growth at this stage.

We used to spend $150k per year on ad-spend, but now we want to allocate it to something else. What should it be?

How do we build an engaged, attentive community of users around our company?

Help us figure out our keynote conference and booth strategy for this upcoming Expo (e.g. CES, E3, MWC, SXSW)

Between App
Private messaging for couples.

Over 8+ million users

Dr Pepper Gaming at MLG

MLG gaming community outreach and community-building

Segway Robot

Finalist - Engadget Best of CES 2016

Goggletech

Virtual Reality headset with smartphone app platform for VR content

W3D (a Rennes Novosphere company)

A framework for web-based 3D interactions

Carsail

Transparent Project Display for Car Navigation

Lifesmart
Home Internet-of-things devices, launched at CES 2015

Video Shader

Instagram style filters for live video

Sykla
A modern digital smart-watch focused on building premium timepieces

Palm Top Theater
Holographic display for iPhones

Partnered with Hatsune-Miku for specialized 3D content

Hub+
Connector dock for Macbook Pro

Over $800K raised over kickstarter in 30 days.

Frenzy by Western Leaf

One of the slimmest tablets in the market

over 100,000+ successful cups of coffee

and over 300+ product launches with clients too

"Extremely professional ... suggesting clear direction in ambiguous conditions while keeping a flexibility in changing situations. I'm highly satisfied"

- Hahn Ryu - DCAMP.kr (Banks foundation for Young Entrepreneurs)

"We were very happy with the return on investment from their focused efforts for our product launch."

- Weiwei Wen, Nonda Inc.

“(They) did a terrific job, guiding me every step of the way and producing outstanding results. I could not recommend Mocha7 higher."

- Derek Doran, Walking Tours

“I’ve just properly looked through the draft [plan], and my first comment is ‘wow.’ This has taken the whole business model and boiled it down into a plan designed to generate buzz, thank you.”

- James Welsh, Oasis Print

"The team at Mocha7 are very efficient and keep a high level of communication.. They don't give up until you are happy and they are fast. Sometimes I had problem keeping up with them. Thank you."

- Lars Lundbom, Avisit Solutions Limited

We've helped our clients get noticed by...

Our partners...

Otus Robot

A video conferencing bot that intelligently turns and tracks the person speaking across the room

Between team at SXSW

The team behind Between getting interviewed at SXSW

Zus
Lets your phone find your parked car easily

Over $270K raised on Indiegogo in 20 days.

Cognitee
Visual collaborative brainstorming for planning meetings, lets you playback every key decision from the meeting

Interaction Design Foundation
Share the Knowledge Tour (in partnership with SAP University Alliances)

Piktochart

The leading online infographic design tool

Justen with Palm Top Theatre

Anita presenting CellRobot.
Modular robots can combine and be programmed to become anything from rotating camera holders to cars

Magic Mirror by FX Gear
Virtual fitting room maps clothes you want to try out over your body in real-time for life-sized retail solutions

Plans to fit all sizes

Startups

Investor Portfolio Companies

Enterprises

Most Popular: A simple monthly fee, with which we become a hotline to call anytime (figuratively... we prefer email)

Typical starting point: Product Assessment package. In 1 week, get an analysis from multiple senior consultants about various facets of your product or idea: Usefulness; Technical Risks; Market Risks; Funding Risk; Press Attention Risk; and more

This helps both of us figure out the best next steps

Don't miss out on the next curve - make that leap forward

Imagine an Innovation team with senior consultants with a background in Tech, UX, Marketing, Operations, Journalism and Strategy, available anytime to help with various challenges you're aiming to solve.

It's never too early or too late to get us involved. Tell us what you're aiming to do, and let's see how we can help. Let's talk!

Get in touch - Let's talk!

We've been involved deeply in building online communities

Our team's been passionate about helping entrepreneurs, studios, storytellers and innovators around the world.

We've been involved in both building and participating in several community driven projects, such as Green & White (100,000 strong), Startup Insiders (2000+ strong), Austin Game Dev Jammers (400+ studios), Molyjam (globally: 100,000+), Nanowrimo, and more.

This gives us unique insight into the needs of particular groups of people, and helps make the right connections to make their lives easier.

We're photographers, coffee lovers, writers, painters, programmers, and more...

At Mocha7 we love the diverse sets of perspectives our backgrounds bring to our work.

In the past we've worked with cellists or with the Fortune-500. We're writers, and photographers, and programmers and pragmatists.

One thing's for sure: Loving coffee is our minimum criteria for entry :)

Let's make something beautiful that just works

Let's get started with your next big thing.

Get in touch - Let's talk!